Another phone book arrived on our lawn yesterday. This one was from Yourcommunity.com and it was the second one we’ve received in two weeks. We also received new phone books at work last week. All three of these phone books are different but they still shared the same fate. Each one went directly into the recycling bin without so much as being taken out of the plastic bag it came in.
I’ll admit that I don’t know much about what it costs to place an ad in the phone book these days. We don’t advertise our business in the phone book and haven’t for years yet apparently there is still enough business out there to warrant the printing and distribution of multiple books.
I suppose it took awhile for buggy whips to go out of fashion as well.
The Numbers Game
11 hours ago