The last thing that Amazon CEO Jeff Bezos wants to see in the middle of the holiday shopping season is bad press for the Amazon Kindle Fire tablet. Unfortunately that’s what he got in this article by David Streitfeld in The New York Times. Describing the Fire as “less than a blazing success,” he notes that the “most disgruntled are packing the device up and firing it back to the retailer.”
“I feel the Fire is going to be a failure,” Mr. Nielsen, of the Nielsen Norman Group, a
Silicon Valley consulting firm, said in an interview. “I can’t recommend buying it.”
This of course makes me feel even better about the tablet choice that I put on Santa’s list.